Mobile Optimised Sites

Your customers
are already
mobile. Are you?
Sources: Gartner, 2010; Google Mobile
Optimization Webinar, 2011; Cisco, 2011
Users expect
their mobile
experience to be
as good as their
desktop
experience.
Sources: Compuware,
“What Users Want from Mobile,” 2011
A bad mobile
experience can
cost you
customers.
Sources: Compuware, “What Users
Want from Mobile,” 2011
Mobile users
want to connect
with the
businesses in
their local area.
Sources: Google “The Mobile
Movement: Understanding Smartphone
Users,” 2011
Apps are fun and
useful, but many
prefer mobile
sites for
shopping.
Sources: Adobe Systems “Adobe
Mobile Experience Survey,” 2011;
eMarketer, 2011
Businesses like
yours can drive
purchases with a
mobile-friendly
site.
Sources: Lightspeed Research; Google
“The Mobile Movement: Understanding
Smartphone Users,” 2011

 

The Facts About Mobile…

In the UK alone, there are over 8 million people, and rising, who access the Internet every day* using smartphones, such as iPhones, Andriod, Windows Mobile and BlackBerry. Nearly 50% of all mobile phones in the UK are smartphones, which currently totals some 23 million.

More tellingly, 85% of smartphone users in the UK look for local information on their phone and 81% take action a result.

With so many people accessing the Internet from mobile devices, and access from mobile devices to surpassing desktop access in 2013, is your current website a mobile friendly website?

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“Understanding The Mobile Consumer” – by Google


Mobile Optimised Sites 4th February 2013